We help commercial teams turn plans into performance — with connected systems, live data, and the clarity to adapt fast across stock, sales, and customer touchpoints.
Whether you're growing revenue, improving margins, or expanding the brand — your commercial strategy depends on the systems that support it.
You need to know what’s selling, what’s stalling, and where the margins are —
in real time. Without it, you’re working in the dark. We bring the light.
From planning promotions to managing product performance, we remove the friction that slows teams down or leaves revenue on the table.
BC4 gives commercial leaders the tools to respond to trends as they happen —
not days later. It's smarter, faster, and aligned to results.