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Partner

Fortress

BC4 and Fortress have partnered to bring fan access, membership and loyalty data into the same platform that runs stock, sales and finance for stadiums and venues.

Talk to us about the partnership
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A fan's access and a fan's spend, in two different systems

Access control and retail usually run separately, so a club cannot see that its most loyal members are also its highest spenders at the kiosk. Without that link, loyalty and retail campaigns are built on guesswork.

One venue.
One view of every fan.

BC4 runs the retail and ERP side of a venue on Business Central and LS Central, and Fortress handles access, accreditation and fan loyalty data, so membership, entry and spend can be seen together rather than in separate systems.

About BC4

BC4 builds and manages the platform your operation runs on, covering ERP, POS, stock, loyalty and ecommerce. It is delivered on Microsoft Dynamics 365 Business Central and LS Retail, for sports venues, trade retailers and major events.

About Fortress

Fortress is a fan engagement and venue technology company, providing access control, accreditation, loyalty and fan data products to professional sports teams and stadiums, including clubs such as Arsenal, Tottenham Hotspur and Liverpool in the UK, and the Phoenix Suns and Miami Heat in North America.

What the partnership means for your business

Access and retail, finally connected. Fan entry and accreditation data sits alongside sales and stock from the same venue.

Loyalty that reaches the till. Members can be recognised and rewarded at the point of sale, not just at the gate.

Faster entry. Fortress's Access module speeds up scanning and matchday entry.

A platform for sponsors too. Fortress's sponsor activation tools and affiliate network open up commercial revenue beyond ticketing.

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Credentials

  • UK clients include Arsenal, Tottenham Hotspur, Liverpool, Everton and Leicester City
  • North American clients include the Phoenix Suns, Miami Heat and Green Bay Packers

Ready to connect access, loyalty and retail?

Fortress has been invited to confirm this page's detail directly, and we will update it once they reply. In the meantime, get in touch and we can talk through where Fortress fits.