Partner
BC4 and Fortress have partnered to bring fan access, membership and loyalty data into the same platform that runs stock, sales and finance for stadiums and venues.
Talk to us about the partnership
Access control and retail usually run separately, so a club cannot see that its most loyal members are also its highest spenders at the kiosk. Without that link, loyalty and retail campaigns are built on guesswork.
BC4 runs the retail and ERP side of a venue on Business Central and LS Central, and Fortress handles access, accreditation and fan loyalty data, so membership, entry and spend can be seen together rather than in separate systems.
BC4 builds and manages the platform your operation runs on, covering ERP, POS, stock, loyalty and ecommerce. It is delivered on Microsoft Dynamics 365 Business Central and LS Retail, for sports venues, trade retailers and major events.
Fortress is a fan engagement and venue technology company, providing access control, accreditation, loyalty and fan data products to professional sports teams and stadiums, including clubs such as Arsenal, Tottenham Hotspur and Liverpool in the UK, and the Phoenix Suns and Miami Heat in North America.
✓Access and retail, finally connected. Fan entry and accreditation data sits alongside sales and stock from the same venue.
✓Loyalty that reaches the till. Members can be recognised and rewarded at the point of sale, not just at the gate.
✓Faster entry. Fortress's Access module speeds up scanning and matchday entry.
✓A platform for sponsors too. Fortress's sponsor activation tools and affiliate network open up commercial revenue beyond ticketing.

Fortress has been invited to confirm this page's detail directly, and we will update it once they reply. In the meantime, get in touch and we can talk through where Fortress fits.